如何為一篇研究文章或章節選擇一個更詳實的標題? / 描述技術寫作機制或物件時如何提供適當的細節 : 研究生英文投稿日報 2/15/2014

研究生英文投稿日報:

* 如何為一篇研究文章或章節選擇一個更詳實的標題?

* 描述技術寫作機制或物件時如何提供適當的細節 (PART A)

* 學術英文投稿教學影片 (26): Scientific writing tips (2)

* 調查性與建議性報告 (科技英文) (3 of 4)

* 商用英文假設描述 (26) (下)

Academic publishing news 學術出版新聞

如何為一篇研究文章或章節選擇一個更詳實的標題?

* 看看各種可能的備選方案。

– 作出決議不要過於含糊,在一般情況下,或在特定約定下可以選擇用什麼話。

– 從一個讀者的角度嘗試思考東西:什麼是可以吸引網上讀者看一下這篇文章?

* 看看你的標題是否由文章或章節的摘要中得出。

– 確保標題,摘要和小標題都使用一致的連接概念和詞彙。

* 考慮使用一個完整的敘事標題,一個使你的論點,結論或結果完全清楚的標題。

* 在您的標題提供一些敘事線索,一些有用的提示或標誌為讀者介紹你已經達到的結論。

Why do academics choose useless titles for articles and chapters? Four steps to getting a better title by Patrick Dunleavy (London School of Economics)

描述技術寫作機制或物件時如何提供適當的細節 (PART A)

* 選擇一個合適的組織原則。

– 功能:項目如何被使用。

– 空間:基於項目的物理結構(由上到下,東到西,外到內)

– 一個複雜的描述可以使用不同層次模式的組合。

* 使用圖形。

– 圖形描述各主要部分。

– 用照片來展示外表。

– 使用附圖以強調項目表面上的特定項目。

– 使用切圖和圖示來顯示項目表面下的細節。

Technical Communication 10th Edition by Mike Markel (p. 577 )

學術英文投稿教學影片 (26): Scientific writing tips (2)
觀看本學術英文投稿教學影片以加強英文寫作投稿能力

調查性與建議性報告 (科技英文) (3 of 4)

* 建議性報告告知讀者管理目標, 方法論及預期的結果, 以求解決特定的管理問題

問題的總論

(該解決的管理問題是什麼?)

-In our recent working group, members raised the concern that, with respect to differentiated marketing practices in Taiwan, conventional methods of ranking customers are normally based on the bank account balance for each accounting period. This basis alone does not provide a complete customer profile, and seldom incorporates strategies that analyze the commercial transaction data of customers. Insufficient information of unique customer characteristics can obviously not provide specialized services for individuals. Thus, the inability to interact compatibly with customers will cause our company to lose its focus on the product development and promotional strategies.

-Taiwan’s growing elderly population has increased the demand for long-term healthcare facilities and services. While forecasting the medical market trends (both in supply and demand) is a fundamental aspect of feasibility analysis, both governmental policymakers of social welfare trends and commercial investors heavily rely on forecasting reports to remain abreast of regulations governing health finance policies and to develop new inventory projects. Whereas the modeling method has seldom been adopted to forecast market trends in long-term care in Taiwan, most studies focus mainly on various consumer indexes used to forecast the market supply and demand yet neglect those market and natural factors that are correlated to the long-term healthcare sector.

* 建議

(您的機構對解決問題有何提議?)

-Therefore, we recommend developing a customer ranking model by analyzing the dynamic purchasing behavior of customers and identifying the potential ones who can generate bank revenues.? Those behavioral results can be used to devise diverse promotional strategies or customize products or services according to consumer needs, thus achieving market differentiation and effective management of customer relations.

-Therefore, we recommend developing two forecasting models to estimate the market demand of the elderly population in Taiwan with respect to the available resources in the long-term healthcare sector.

科技英文 柯泰德

商用英文假設描述 (26) (下)

* 商用目標 : 商用提案的目標 ?

* 達成目標的方法 : 你的計劃中達成目標的步驟?

* 希望的結果 : 希望的結果你希望達成的結果?

* 領域的貢獻 : 你的提案對相關商用領域的貢獻?

商用英文假設描述:

商用目標 A novel prediction model can be developed to identify the turnover rate of customers in the medical sector and determine how to retain them. 商用目標的方法 To do so, a database containing pertinent hospital patient data can be utilized through use of a data mining method to identify the factors associated with customer turnover rate. Pertinent literature can be reviewed to confirm the reliability of variables in the database. Next, questionnaires can be sent to hospital administrators regarding the level of customer satisfaction, with those results subsequently analyzed. 希望的結果 As anticipated, the proposed prediction model can be adopted to design and implement precautionary measures towards customer turnover rates in related fields. In addition to identifying the major factors underlying customer turnover rate, the proposed model can offer feasible strategies to cope with this dilemma and achieve management goals. 領域的貢獻 Moreover, the proposed model can contribute to efforts to maintain customers in the highly competitive medical market sector as well as provide a valuable reference for healthcare managers in enhancing customer relations. (NOTE : Add 2 more sentences that describe more thoroughly how the proposed method contributes to a particular field or sector)

Source: 有效撰寫英文工作提案 柯泰德

有效撰寫英文工作提案 柯泰德

密集課程 (柯泰德): Organizing Technical Research Papers(科技研究論文組織寫作)

密集課程 (柯泰德):Developing Copyediting Skills(英文編修訓練)

有效撰寫英文工作提案 柯泰德

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